Skip to main content

This job has expired

PR, Marketing and Events Manager

Employer
Macdonald & Company
Location
London
Salary
Salary Subject to Experience
Closing date
7 Jun 2019

View more

Job position
Manager, Qualified / Chartered, Senior Manager
Contract Type
Permanent
Hours
Full Time
Job Function
Developer, Media / PR, Sales / Marketing
Send job

Job Details

Barking Riverside - PR, Marketing and Events Manager - salary subject to experience

We think big - we are delivering Europe's biggest brownfield regeneration project in single ownership, housing 29,000 people along 2km of the banks of the River Thames

We think differently - yes, we enable vitally needed houses to be built, but we are committing ourselves to so much more than this. We want this development to be impactful, design-led and something that provokes transformational change that we can all celebrate.

We act differently - our team is a group of passionate, intelligent developers focused on curating a place that remains authentic to the gritty, industrial heritage of the site, as well as the aspirations of the passionate pre-existing community that already give Barking Riverside so much soul.

We are Barking Riverside - and we are looking for a like minded agency based professional to join us at an exciting time. You will help to build the brand and play a strategic role across the marketing of each build phase.

To lead specific marketing, PR and events for Barking Riverside development and to build the brand of the project, communicating the master plan, implementing the Communications Strategy, Marketing Strategy and amongst others the Placemaking and Cultural Strategy toenhance the reputation of the development and promote the project as an exemplary development of the highest order.

Main Accountabilities:


  • Leadership and management including customer service/ values - Lead specific projects agreeing an annual calendar of activities and targets for BRL in terms of Comms, Marketing Events and PR as set out in the BRL strategies whilst setting an example in delivering excellent customer service in line with BRL and L&Q values. Appoint, manage and supervise any potential internal and temporary staff, consultants or contractors as required in order to deliver complex and high quality events, marketing material and positive PR.


  • Strategy/ achieving objectives - Manage the PR function in line with the BRL communications strategy and place-making strategy. Develop and build upon key messages, maintaining communications momentum with press and key stakeholders including existing Barking Riverside residents. Promote and coordinate all visits to site including ensuring availability of key shareholder and BRL personal to support visits. Actively position Barking Riverside as a positive and exciting London destination. Maintain regular liaison with, L&Q and the GLA to report on key milestones within the agreed strategy, including where required presenting directly to the Board on strategy and budget. Plan, create and manage communications on all social media platforms in relation to the communications strategy and place-making strategy. Keep abreast of current trends and build relations with key Social Media Influencers. Under the guidance of the Head of Marketing and the , implement the agreed marketing strategy to promote the Barking Riverside brand on-site, locally and to the wider London market. Ensure the overall quality of collateral produced either in-house or via external agencies is in line with target market requirements. Build a database of quality leads for the promotion of the overall development and the future sale of houses and apartments within the development to support our key partners. To ensure the overall quality of event collateral produced either in-house or via external agencies is in line with target market requirements.


  • Working with others - internal - Work collaboratively with all BRL team members. Promote, manage and monitor the BRL Comms strategy to ensure the BRL team is meeting the objectives.


  • Working with others - external - Develop, maintain and influence relationships with key stakeholders and partners. Contribute to corporate stakeholder management, keeping a detailed up-to-date database of all key personnel. Development, promote and maintain comms protocol with key partners to ensure these remain on message. Where required, represent BRL on external working groups, speaking engagements, etc. and positively promote the Group. Work with the externally appointed place-making consultants and L&Q estates management [and the Community Interest Company (CIC)/other stakeholders] to implement the cultural strategy through agreed events for existing residents, the wider Barking and Greater London population and key stakeholders.


  • Budgetary responsibility - Accurately forecast and manage the allocated budget and have ownership of planning and analysis of spend reporting to Head of Marketing.


  • Compliance - Ensure H&S, regulatory & governance compliance for areas under the job holder's control.


  • Records and systems - Maintain the necessary relevant Trust records and systems. Run monthly monitoring reports and respond to ad hoc requests for information.


  • Risks - Manage risks associated with areas under the jobholder's control.

    • Company

    Macdonald & Company is the leading professional recruitment consultancy for the real estate and built environment sectors globally. Established in 1994 and headquartered in the UK, we apply local knowledge with true global connection through our offices in Europe, Asia, Middle East, USA and Africa.

    Our specialist teams act for every class  of organisation owning, occupying, investing, financing or advising on real estate – developers, investors, institutions, funds, banks & advisors. We are the preferred recruitment partner of RICS - the Royal Institution of Chartered Surveyors.

    Macdonald & Company is a subsidiary of the London Stock Exchange quoted Prime People Plc.

    People make the difference.

    We connect you to that difference.

    Company info
    Website
    Mini-site
    Macdonald & Company
    Telephone
    +44 (0)20 7629 7220
    Location
    2 Harewood Place
    Hanover Square
     London
    London
    W1S 1BX
    GB
    Send job

    Get job alerts

    Create a job alert and receive personalised job recommendations straight to your inbox.

    Create alert